Boxing legend Floyd Mayweather will follow in his opponent Logan Paul’s footsteps by releasing a series of NFTs (non-fungible tokens) ahead of their exhibition match next month.
Mayweather will step into the ring for the bizarre fight with Paul on June 6th, and will drop the digital collectables a few weeks out from the event.
The former pound-for-pound great will release digital animations, artwork and rare memorabilia from throughout his career.
The American went 50-0 in his career, picking up wins over Canelo Alvarez, Manny Pacquiao, Oscar De La Hoya before finishing his career with a TKO stoppage in his massive crossover fight with Conor McGregor.
Speaking ahead of the NFT launch, Mayweather said: “I started from nothing and beat all the odds to achieve what I did in my career and I think that’s the American dream.
“I don’t look at myself as a celebrity – I look at myself as an l icon, one who made it.
“My name will always live on for the things that I did and the mark that I left in sports.
“These digital collectibles give everyone a chance to be part of the Mayweather Legacy.”
The pieces are being designed by Reality Gaming Group in partnership with Iron Bend and Zytara Labs, and will be launched on May 26, 2021, just days out from his exhibition bout with Logan Paul.
Each piece in the collection will be secured and protected using blockchain technology, which will enable the verification of ownership and authenticity of each item for the buyer.
Paul has already released a number of NFTs, earning a reported $5 million (£3.5 million) for selling 3,000 digital trading cards and art pieces.
Mayweather and Paul went face to face for the first time ahead of their fight last week at a media event in Miami.
They squared off and traded insults, before splitting off for interviews, when Logan’s brother Jake took the spotlight, starting an altercation with Mayweather in the stadium’s tunnel.
The lopsided match has been criticised over the bizarre weight and experience discrepancy between the two multi-millionaire fighters.
Paul, a 6”2’ cruiserweight is 0-1 as a professional, while Mayweather, a 5”8’ welterweight has 50 professional wins as well as a long amateur career that saw him win an Olympic medal.
The YouTube star last fought in November 2019 when he was defeated by British social media influencer JJ ‘KSI’ Olatunji, while Mayweather last stepped in the ring for an exhibition bout in Japan against Tenshin Nasukawa on New Years Eve 2018.